November 29, 2010
December 2010
A complimentary publication of
Top-Web-Entrepreneurs-Plan-It.Com
The Words Of Henry Ford In Practice
"A business that makes nothing but money is a poor kind of business."
Henry Ford
Indeed!
I would go even further to say that if you are part of the solution for someone, you are in business. Otherwise, you are just a passing commodity, at best!
I have built my online business upon what I already know, that is, my experience and know-how.
People get what they were looking for, often more, when they land on my Web sites.
I get rewarded in return, in more ways than you can imagine.
In that order! The logical and rewarding order of doing business is to put the intended clientele first.
More on the rewards in a moment. But first ...
A Word About The Logical Business Process
It is essential that you understand that SBI! is not about building a Web site. It is considerably more than that.
SBI! is, first and foremost, a complete marketing process, especially designed to harness the power of the Web to let the world know what you have to offer. The Web site is only one tenth (1/10) of the process. Yes, only one tenth, yet essential to the execution of the SBI! process.
The SBI! ten step process is called C-T-P-M which stands for:
Content - what to write and how to write to meet the needs of a targeted client group. Steps #1 to 5.
Traffic (visitor traffic) - how to put oneself in the very path of our targeted clientele. Step #6.
Pre-sell and Promote - how to meet the needs (for critical decision-making information) of the targeted client group. Steps 7 to 9.
Monetize - The very last step is about how to turn your pre-sold visitor traffic into customers (and how to enhance income with Adsense, Infolinks, affiliate marketing, etc). Step #10.
The Step By Step Approach
The first five steps consist in doing a thorough market research and analysis, using SBI!'s "Brainstormer" module. In essence, you will be undertaking a safe feasibility test.
A. The process helps you take stock of your knowledge and know-how.
B. Then, the process guides you to find out what real demand there is for what knowledge and know-how you have to offer (share).
If there is a demand, SBI!'s "Brainstormer" engine will give you a true indication of it. If there is no worthwhile demand ... "Brainstormer" will guide you and enable you to undergo a "lateral research" to find out what other related demand you could satisfy with your knowledge and/or know-how.
This latter feature often proves crucial to the success of a marketing endeavor(our) on the Web.
If you cannot conquer a market head-on
you can almost always conquer it by lateral attack! ;-)
Step 6 - The Web Site
Once you have done the required research and analysis of the domain(s) of interest and determined what real demand there is ... then, and only then, SBI! guides you (step 6) in building a Web site that will ensure market penetration of your chosen "niche".
My three sites generate more than half a million page views per 12 month period (626,739 views November 29, 2010) ... and rising! That is a lot of exposure!.
By the way, the SBI! Site Builder module is made for non-technical persons. I built my first two sites with it. Trust me. I know.
Site Promotion
The next three steps (steps 7 to 9) of the SBI! Action Guide ... guide you through the process of using the many other ways (other than with a Web site) of making yourself known on the Web and of acquiring an audience.
The Proverbial Bottom Line
Finally, the tenth step is the actual Monetizing step - where you actually proceed to set in motion the monetizing plan that SBI! will have guided you to elaborate as a result of your market research and analysis. (Steps #4 and #9 help you with this plan).
Did you notice the Google ads and Infolinks in-text ads on my Web sites?
- http://www.weather-in-canada-observer.com/
- http://www.hamradiosecrets.com/
I earn between $250 and $300 US per month from those ads alone. This level of income is, by no means, extraordinary, considering the volume of traffic that my Web sites get.
If you have anything else to sell as an affiliate, like I do, then that income is added on top. The aggregate monthly sum is a nice chunk of "passive income!
I'm not pulling your leg about the income. It's very real. Anyone can do as well by the end of the first 12 or 18 months of operation. Many do even better than me. One must apply the SBI! process as prescribed.
It's just a question of numbers, really ... and the volume of the demand for what you have to offer (which, at first, can be only decision-making information derived from your knowledge and know-how background). This is called being an "infopreneur" - a supplier of the very information people are looking for on the Web each day.
How Feasible Is It For Anyone?
The C-T-P-M marketing process is absolutely feasible because it is broken down into easily understandable parts, and implemented in a proven logical sequence. You are given clear instructions on what to do and, most importantly, why.
That's not to mention the exceptionally helpful and vibrant bunch of SBI users who are always ready to help in a friendly manner. I have found that the SBI! forums harbor countless kindred minds.
Again, SBI! is a complete and proven marketing process ... and more. Much more.
Fair warning. Do not expect quick results. However, you can expect results beyond your expectations ... if you follow the SBI! detailed Action Guide. It's even guaranteed.
How To Get Started
There are three economical ways of putting the SBI! C-T-P-M Process to work for you. Two of them cost less than one US dollar per day.
The third one is a little more costly (!) because it includes a twelve (12) week online course (one two-hour session with an experienced SBI! user per week, with actions to take in between weekly sessions). Here is more information on SBI! eLearning.
Please do not hesitate to ask if you need further clarification. I would like to help you (at least) as much as I got help when I first started out on this wonderful rewarding journey.
You can write me directly at http://www.top-web-entrepreneurs-plan-it.com/entrepreneur-information.html
Or you can ask one of the friendly SBI user experts (see below the contact form on http://www.top-web-entrepreneurs-plan-it.com/entrepreneur-information.html)
P.S. A Very Special Offer
As editor and webmaster I publish this newsletter monthly to help promote entrepreneurship on the web.
I sincerely hope that you have found this e-zine informative.
Best regards,
Claude Jollet B.Sc.A.
Applied Knowledge Entrepreneur
Top-Web-Entrepreneurs-Plan-It.Com
"From the idea to the bottom line. Your business in the black by design!"